Digital Shoreditch 2015: Celebrating Outstanding Creativity

Posted at by & filed under Advertising and Marketing, Copywriting, Internet, News, Publishing, Social Media, Twitter, YouTube.

A Blues soundtrack plays in a purple-lit room, while a cat wearing a moustache takes up residence in the screen in front of me – which can only mean one thing: it’s Digital Shoreditch. Men and women circulate Shoreditch Town Hall with their heads down, engrossed in their phones as they seek out the next… Read more »

Sacked because of a Snapchat? The truth about online privacy

Posted at by & filed under Internet, News, Photo Sharing, Security, Social Media, Social Networks, Social News, Technology, Tracking.

You’ve probably seen the headlines about Rory Cullinan recently. The RBS chairman – one of the highest earning bankers in the UK – is leaving his position just weeks after Snapchats his daughter posted on Instagram were published in The Sun newspaper. With the premise of the image sharing app being that the sender’s pictures… Read more »

The top 4 April Fools’ Day pranks in digital marketing

Posted at by & filed under Google, Internet.

Remember that time Google introduced Gmail Paper? How about when the BBC reported that Big Ben (sorry – Elizabeth Tower) was to have its clock hands removed and be replaced with a digital screen? If you believed either of these claims, then congratulations/commiserations – you just fell victim to April Fools’ Day. And this year… Read more »

The Best of International Women’s Day

Posted at by & filed under Events, General news, General News, Google, Google News, Internet, News, Social Media, Social Media News, Twitter, YouTube.

Yesterday (Sunday 4th March) was International Women’s Day; a celebration of the economic, political and social achievements of women. As well as a reminder of the work still to be done to achieve global gender equality. This year’s official theme was, ‘Make it Happen’ and thousands of brands and organisations got involved to support the… Read more »

The Best Ways To Generate Traffic Without Google

Posted at by & filed under Advertising and Marketing, Blog, Copywriting, e-mail, Online Media Planning, Search, Searches, Social Media, Social News, YouTube.

In the online world, it can be easy to get sucked into the mindset that Google is the ‘big cheese’ which has to be kept happy if your website is to enjoy any degree of visibility. This conclusion can be an obvious one to come to when you consider that Google.com and Google.co.uk’s share of… Read more »

#GoogleDoodle Commemorates 96th Birthday Of Nelson Mandela

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As one of the biggest names online, it made sense to celebrate one of the biggest names offline – with Google’s latest doodle honouring the 96th birthday of the revolutionary South African president and anti-apartheid icon, Nelson Mandela. Affectionately known as Madiba, this political visionary did more than lead a nation – he stood up… Read more »

Sussing out SAScon: Day 1 Of The Search, Analytics and Social Media Conference

Posted at by & filed under Blog, Copywriting, Display Advertising, Events, Google, Internet, Lakestar McCann News, Mobile, PPC, Search, SEO, Social Media, Technology.

Manchester has long been the home of an innovative idea – mention the greats of Alan Turing and Sir John Alcock, and it’s not surprising to see why this city has become one of the most coveted locations in the UK. That’s why as we sat in the award-winning eco-inspired headquarters of Manchester Metropolitan University’s… Read more »

25 Websites You Don’t Need To Know About But Should Anyway

Posted at by & filed under Internet, Online, Social Media, Viral Marketing.

The internet is a veritable garden of assorted sites – a happy mixture of invention, information and possibility. Everyone will have had a different browsing experience and whilst mainstays such as Google, Youtube and Facebook will be at the forefront of the general users visits, there are some real gems out there that deserve your… Read more »

The Top 10 Relics of the Internet

Posted at by & filed under Internet, Online, Social Media, Technology.

The internet, as we know it, is a relatively old creature now – we all know that a primitive version existed way back in the 1950s with point-to-point communication, but it wasn’t until the mid-1990s that it gained a commercial and public significance. And in these tumultuous two decades, we’ve had the highs and the… Read more »