The Best Ways To Generate Traffic Without Google

Posted at by & filed under Advertising and Marketing, Blog, Copywriting, e-mail, Online Media Planning, Search, Searches, Social Media, Social News, YouTube.

In the online world, it can be easy to get sucked into the mindset that Google is the ‘big cheese’ which has to be kept happy if your website is to enjoy any degree of visibility. This conclusion can be an obvious one to come to when you consider that Google.com and Google.co.uk’s share of… Read more »

Do the new Google comparison ads sacrifice user experience for commercial gain?

Posted at by & filed under Advertising and Marketing, Google, Internet, PPC, Searches, SEO, Tracking.

Do the new Google comparison ads sacrifice user experience for commercial gain? Google UK recently launched its comparison service, which shows a new section of sponsored ads between the traditional paid listings and organic search results and whilst this may not affect the majority of internet users, simply because the actual scope of it is… Read more »

A look at the panic brought about by Google’s ‘Over-Optimisation’ Update

Posted at by & filed under Google, Internet, Search, Searches, SEO.

So what’s new in the world of SEO? Well, recently, Google performed another update that continued to punish the over-optimisation of sites leading to unnatural link profiles being penalized by Google, blog networks becoming de-indexed, webmasters receiving Google notices, fire and brimstone coming down from the skies, the dead rising from the grave, human sacrifice, dogs… Read more »