Facebook for business: your questions answered

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Remember when Facebook was used solely for keeping in contact with friends and family across the world? When Mark Zuckerberg created ‘Thefacebook’ in 2004 (yes, that was its original name) we’re sure he didn’t expect it to be the phenomenon it is today. With 1.44 billion monthly active users and 936 million daily active users… Read more »

SAScon Day 1: The key lessons we learned

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This year’s SAScon was as popular as ever with marketers, with over 300 delegates attending. With so many digital marketing experts in the same building, it was inevitable that we would come away with some valuable insights to take back to the office. Here is a snapshot of some of the sessions that ran on… Read more »

Digital Shoreditch 2015: Celebrating Outstanding Creativity

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A Blues soundtrack plays in a purple-lit room, while a cat wearing a moustache takes up residence in the screen in front of me – which can only mean one thing: it’s Digital Shoreditch. Men and women circulate Shoreditch Town Hall with their heads down, engrossed in their phones as they seek out the next… Read more »

Sacked because of a Snapchat? The truth about online privacy

Posted at by & filed under Internet, News, Photo Sharing, Security, Social Media, Social Networks, Social News, Technology, Tracking.

You’ve probably seen the headlines about Rory Cullinan recently. The RBS chairman – one of the highest earning bankers in the UK – is leaving his position just weeks after Snapchats his daughter posted on Instagram were published in The Sun newspaper. With the premise of the image sharing app being that the sender’s pictures… Read more »

The Best of International Women’s Day

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Yesterday (Sunday 4th March) was International Women’s Day; a celebration of the economic, political and social achievements of women. As well as a reminder of the work still to be done to achieve global gender equality. This year’s official theme was, ‘Make it Happen’ and thousands of brands and organisations got involved to support the… Read more »

The Best Ways To Generate Traffic Without Google

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In the online world, it can be easy to get sucked into the mindset that Google is the ‘big cheese’ which has to be kept happy if your website is to enjoy any degree of visibility. This conclusion can be an obvious one to come to when you consider that Google.com and Google.co.uk’s share of… Read more »

DigiHood: Digital Professionals Coming Together In The Manchester Neighbourhood

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Yesterday saw the first DigiHood event take place, in the trendy neighbourhood of Manchester’s Northern Quarter – and it didn’t disappoint. The brainchild of our very own Chris Langan, he decided to create a meetup for like-minded digital marketing experts based in Manchester; in the hope of broadening their professional horizons as well as establishing… Read more »

Sussing out SAScon: Day 1 Of The Search, Analytics and Social Media Conference

Posted at by & filed under Blog, Copywriting, Display Advertising, Events, Google, Internet, Lakestar McCann News, Mobile, PPC, Search, SEO, Social Media, Technology.

Manchester has long been the home of an innovative idea – mention the greats of Alan Turing and Sir John Alcock, and it’s not surprising to see why this city has become one of the most coveted locations in the UK. That’s why as we sat in the award-winning eco-inspired headquarters of Manchester Metropolitan University’s… Read more »