Digital media set to account for half of UK ad spend

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The UK is set to become the first country where digital media account for half of all expenditure on advertising, according to a recent study from market researcher eMarketer. Published last week, eMarketer’s report estimates that UK firms will spend fractionally more than £16.2bn on spreading the word to consumers – via print media, broadcast… Read more »

New age rating system for Android apps

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After a protracted debate, Google has finally confirmed that it is to introduce tighter quality control checks for Android apps. The tech giant’s light-touch attitude to Android apps has earned it much criticism in recent years, and now it seems that the critics in the blogosphere and the media have finally forced some meaningful concessions…. Read more »

Apple’s Watch launches in a blaze of publicity

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After months of eager anticipation and increasingly feverish media speculation, Apple has finally unveiled its long-awaited Watch in a typically glitzy transatlantic event staged in both San Francisco and Berlin. Apple’s fan base might be renowned for its enthusiasm, but even the most dedicated Apple-head might have a hard time scraping together the cash to… Read more »

What not to do on social media when job hunting

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Social media – everyone uses it and we love it, it’s like a diary for everyone to post their wonderful (or so they make out) lives on or their rants and rages, isn’t it? But sometimes, social media can go wrong… take 47 King Street West for example, after this Manchester-based restaurant recently demonstrated how… Read more »