Interning at Lakestar McCann: Amelia Thomas talks films, self-confidence and going back to university

Posted at by & filed under Blog, Lakestar McCann News, PPC.

Amelia has been interning full-time at Lakestar McCann for just over a year now, she’s on a placement year at university and is looking forward to seeing what the fast-paced, exciting world of digital marketing has to offer her. Before Amelia heads back to uni for her final year (she can’t wait for the cap… Read more »

Adwords Upgraded URLs Update: What You Need To Know

Posted at by & filed under Google, Google AdWords, PPC.

Paid Search Alert: the 1st July marked a deadline for all Adwords users to switch over to upgraded URLs. The updated format allows us to: Manage landing page and tracking information separately Make tracking changes at ad group level, campaign level or account wide Carry out these changes quickly and simply Most importantly though, when… Read more »