Do the new Google comparison ads sacrifice user experience for commercial gain? Google UK recently launched its comparison service, which shows a new section of sponsored ads between the traditional paid listings and organic search results and whilst this may not affect the majority of internet users, simply because the actual scope of it is […]… Read Article
Google’s Chrome internet browser has managed to increase its share of the global market to over seven per cent, according to data from Net Applications. The research company said Chrome increased its share from 6.73 per cent in April 2010 to 7.05 per cent at the end of last month, to retain third place with […]… Read Article
The Conservative party managed to attract the greatest number of website visitors of the three main political parties last week, according to the latest available figures. Data released by Experian Hitwise UK shows in the week to May 1, the Tories claimed just over 36 per cent of all visitors to the three main parties […]… Read Article
The Conservatives have the most popular website out of all the political parties according to March visitor numbers. Survey results released by the UK Online Measurement Company (UKOM) show 150,000 unique visitors went to the Tories’ site in March. Meanwhile, the Liberal Democrats pipped Labour into second place with the parties attracting 115,000 visitors and […]… Read Article
One cannot thank eConsultancy enough for publicising their experience of tweaking advanced segments in Google Analytics, to enhance the data granulation and to help us see Social Media sites on the chart. Previously, when we wanted to see and analyse visits from Social Media sites, we would do so via Referring Sites under Traffic Sources […]… Read Article
This year is predicted to be the biggest year for Social Media and with the increased reliance, trust and value of consumer opinions and product reviews, most people will be scouting for the best offers and purchasing online. The Search Engine Watch team has decided to take it upon themselves to help businesses by conducting […]… Read Article
For anybody who is using Google Analytics to track website performance, Google has introduced a new qualification called the Google Analytics Individual Qualification (IQ). The course is free to take at the Conversion University but the 90 minute examination fee will be $50 USD per exam taken. The course has been introduced because of the […]… Read Article
With Dell revealing that their Twitter profile helped them generate over $1 million in sales volume in 2008, other brands may now be considering how their own social media campaigns can be monetised alongside brand promotion and customer engagement. One application aimed at helping businesses with this is twtQpon. This innovative service allows brands to […]… Read Article