Google has unveiled its new Enhanced Campaigns format for Adwords, which is set to revolutionise the way accounts are managed, to a mixed reaction from the search advertising community… Read Article
Tag Archives: AdWords
Google is today launching a credit facility to let companies obtain credit to pay for online advertising… Read Article
Google is trialling a new facility for advertisers designed to help them improve efforts to bring return visitors back to their websites… Read Article
Retailers in the US are being given the chance to automatically send news and special offers to their regular customers' mobile devices via local check-in website Foursquare… Read Article
The most widely used, and profitable, online advertising platform, AdWords by Google, has a new interface, designed to make drawing up ads, and analysing their effectiveness, easier and clearer. Google said it set out to make the data it gathered on the performance of online advertising campaigns easier to access… Read Article
The most widely used, and profitable, online advertising platform, AdWords by Google, has a new interface, designed to make drawing up ads, and analysing their effectiveness, easier and clearer… Read Article
Participants in advertising auctions for pay-per-click ads on Google can now get more information about the auction process, and what competitors are paying for allocated ad spaces… Read Article
New pay-per-click advertisements placed through Google's Adwords ad management system can now only be rotated for a maximum period of 30 days… Read Article
Google spent $213milion (£133million) advertising itself and its products in America alone in 2011… Read Article
Google is improving the prospects of advertisers attracting more click-throughs to their websites, by increasing the number of links they can include in their online ads… Read Article
