Well, after an unfortunate encounter where I accidentally installed MyWebSearch onto my home computer (which, might I remind you all, is a bad idea), I’ve realised how much I actually appreciate the more popular search engines. It’s no surprise as to who the top spot will go to, but let’s humour ourselves and pretend that […]… Read Article
Microsoft’s search engine, Bing, is reportedly testing new ways of presenting local search results – not unlike a fairly well-known competitor… *cough* Google By presenting users with local search results alongside the main set of results, it is hoped this new feature will make it easier to navigate to websites relevant to the individual user’s […]… Read Article
Bing, the search engine from Microsoft is set to celebrate its first birthday this week, but there might not be as many people coming to the party as expected. After being re-branded from Live Search 12 months ago, Bing saw its volume of unique visitors from the US rise by 16 per cent after five […]… Read Article
Mike Fischer, the chief marketing officer for Microsoft’s consumer and online division, has left the company according to a report by Marketing Magazine. The news of his departure comes just hours before Microsoft launches a multi-million pound campaign to promote its Bing search engine. The television adverts will start to air on Wednesday and continue […]… Read Article
A multi-million pound television advertising campaign is about to be launched by Microsoft in order to promote its Bing search engine. The adverts, which will be screened from Wednesday, come with the strapline “Bing and decide”. Microsoft believes some people may have forgotten there are alternative search engines to Google and is hoping to draw […]… Read Article
Bing, the search engine launched by Microsoft last June, is capable of making a profit, according to a top Microsoft Executive. Yusuf Mehdi, senior vice president of Microsoft’s online audience business, said finalising the deal with Yahoo and increasing its share of the search market is the key to success. Mehdi told Reuters: “As soon […]… Read Article
Microsoft have announced they plan to go live with their new search platform Bing on June 3rd in the US. Although it is still in Beta in UK, I’m sure it won’t be long before we are fully integrated. Bing is set to replace the current Live Search platform. The new platform is designed to […]… Read Article