One in four minutes spent online are now done so on social networking sites, which is difficult to ignore when establishing an online marketing strategy. The social signals generated by these sites have become invaluable to successful SEO campaigns, and at Lakestar McCann we’ll use this marketing mix to drive engagement and grow your brand’s online presence. Solid planning enables us to come up with exciting, shareable content, while our knowledge of social media optimisation boosts your brand visibility; while allowing you to increase follower numbers.
Social media never stops and we use our brand monitoring skills to ensure we’re always in a position to react to mentions of your company online. Whether it’s through competitor analysis or identifying key influencers, we listen to conversations and use what we learn to take charge of your online reputation. Further integration of social and SEO enables us to manage first page results through the optimisation of third party website profiles – as well as your social media accounts.
To us, social media is about conversations and our proactive approach to this growing sector of online marketing means your brand will be creating them, not following where others lead. Whether it’s a weekly company blog, a stand-out infographic or daily Facebook updates, we’ll get you noticed.